SpeedLab Training Video

adidas’ SpeedLab program was built to capitalize on moments in sports.

When something special happened in the sporting world, adidas artists would quickly whip up a t-shirt idea. It was up to me to get that idea out to the sales reps so they could sell it to retail stores ASAP.

Using WordPress, we built a site that would catalog new products and notify them of when a new product was available.

This training video taught sales reps how to activate and manage their notifications.